网络达(dá )人助力国货与乡村助农(nóng )公益(yì )纪实类综艺。节(jiē )目由“国货星选推荐(jiàn )官”发起，以互(hù )联网传播思维反映国货崛起大势、国家乡村(cūn )振兴(xìng )策略，通(tōng )过网络达人宣传精品国(guó )潮国(guó )货，共同(tóng )探寻国货正向发(fā )展未来趋势，同时结合乡村旅游